Become the Go-To Expert in Your Field
You have the expertise, but do you have the confidence and strategy to get noticed by the media?
If you’re a service provider or solopreneur looking to secure podcast interviews, TV spots, radio features, or speaking engagements, this 12-week media training program will equip you with the skills and presence to stand out, own your message, and get the visibility you deserve.
Who This Is For
✔ Service providers and solopreneurs ready to elevate their brand authority
✔ Experts who want to confidently present their message on camera, radio, and stages
✔ Business owners looking to land media placements and attract new opportunities
✔ Thought leaders who want to make a bigger impact with their voice and story
Launch It Loud: Group Coaching
3,500
Learn the exact method McEwen Media uses to secure regular media appearances for clients. Establish a brand story you can use to attract your ideal client and empower your brand
Valid for 3 months
Next cohort begins April 8, 2025!
Establish a brand story that builds credibility and trust
Learn how to boost visibility as a sought-after media expert
Leave a lasting impression with impactful story telling
Weekly group sessions held virtually Tuesdays at noon ET
Attend our On-Camera Confidence Workshop for free
Online learning can begin right away!
What You’ll Learn
Phase 1: Building Your Media Confidence & Message Clarity
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Overcoming fear and imposter syndrome when speaking publicly
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Crafting a compelling, media-friendly message that resonates
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Developing your unique positioning to stand out in interviews
Phase 2: Landing & Leveraging Media Opportunities
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How to pitch yourself to podcasts, TV, radio, and publications
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Writing media bios that grab attention
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Maximizing exposure from every media appearance to grow your brand
Phase 3: Mastering the Art of Persuasive & Engaging Delivery
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Speaking with confidence and authority across different media formats
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The secrets to answering tough questions with poise and credibility
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Non-verbal communication techniques to enhance your presence
Spots are limited! Secure your spot today!
What results can you expect?
Check out these case studies
Angela is an experienced thought leader: an author, speaker, and media source for print. But TV felt out of reach.
In our group program she found the courage to pitch her ideas and got booked!
She also found the courage to leave her corporate job and begin her own consulting business. Her regular TV appearances across Canada drive regular business to her practice.
Angela found her voice and is now using it to direct her own second-act career!
Melissa is a small business owner who joined our media training program hoping to get media exposure heading into the holidays.
She got so much more than that.
Her business was featured in the National Post for Giving Tuesday.
She found a new way to lead her marketing team to come up with better story ideas throughout the year.
And she found a new way to pitch investors. She now uses our media pitch strategy to pitch stakeholders and is securing the right contacts and business to help her scale.
Deon hated social media. She knew she needed it for her e-commerce business, but the whole process felt heavy and intimidating.
Then she joined our media training program. She found clarity in her message and why she wanted to reach an audience.
Her mind further opened up with learning the pitch process. Seeing where her story could belong in different ways, made social media feel a lot less intimidating.
Now she's exploring all of the ways her marketing can look, on multiple platforms.
Launch It Loud: Create Your Story
1,200
A four-week program to create or update a personal brand that stands out so you can attract your ideal business
Valid for one month
Weekly group sessions with an award-winning producer
Learn how to improve the production value of videos
Script guidance and performance feedback
Access to On-Camera Confidence: 30-Day Challenge
Sessions held January, April, and September
Launch It Loud: Pitch Your Story
1,200
Ideal for those looking to expand their visibility, this four-week program teaches you how to create media-worthy pitches so you can build trust and credibility with your brand
Valid for one month
Weekly sessions with an award-winning producer
Online course: How to Become a Go-To Media Expert
Access to McEwen Media's industry contacts
Feedback on media pitches before sending
Sessions held February, May, and October
Launch it Loud: Sell Your Story
1,200
Audiences avoid ads. Instead, learn how to sell without selling and seamlessly integrate your offer into editorial content so you can increase your sales opportunities
Valid for one month
Weekly instruction with an award-winning producer
Learn how to leverage media to create more brand value
Develop a media interview around your offer
Optional add-on to professionally record interview
Sessions held March, June, and November
Want faster results?
Sign up for individual phases for more focused learning